by Erica Hawkins  Mar 19, 2015

Call Tracking for Landing Pages and Subdomains

48% of marketers build a new landing page for each marketing campaign and 68% of B2B businesses use landing pages to capture sales leads for future conversions.

by Erica Hawkins  Mar 12, 2015

Why You Need Call Tracking for Your Client Campaigns

As mobile search increases, it's important to keep your marketing efforts on par with the movement. Here's why you need call tracking for your campaigns.

by Mark Sullivan  Mar 9, 2015

The Blind Spot in Your Analytics: The Phone Call

With a 24% increase in inbound calls in 2014, your business telephone is no longer the wallflower that it used to be. Are you tracking your calls?

by Erica Hawkins  Jan 23, 2015

Record Outbound Calls with Your Tracking Numbers

With Outbound Call Recording, you get even deeper insight into outbound calls, allowing you to better monitor your lead follow up process.

by Mark Sullivan  Dec 29, 2014

What You Need to Know About Call Tracking & Local SEO

New to call tracking and its benefits for local SEO? Here's everything you need to know to help you business understand the results of tracking your calls.

by Erica Hawkins  Dec 18, 2014

The Smartphone Obsessed: Smart Marketing to Mobile Phones

It seems as though everyone is staring at a smartphone these days. Improve your marketing strategies to target and reach these smartphone obsessed users!

by Mark Sullivan  Dec 8, 2014

3 Reasons Call Tracking Technology is Garnering Attention

With customers calling businesses more than ever before, it's important to know what made them call. Learn why call tracking is improving marketer's ROI.

by Erica Hawkins  Sep 18, 2014

Google Ads? Organic Search? Our New Data Shows Where Inbound Calls Originate

According to data drawn from more than 10,000 businesses in the last 12 months, organic search, web sites, and search advertising top sources of inbound customer calls to businesses

by Erica Hawkins  Aug 20, 2014

CallRail helps New York Search Marketing Firm Showcase Serious ROI

Service and eCommerce clients finally track telephone calls as easily as web inquiries

by Erica Hawkins  Aug 15, 2014

Marketing Agency Becomes Client Superhero Thanks To Call Tracking!

Discover how CallRail continues to help marketing agencies drive more leads for their clients and show them the foot work, not just the results.

by Erica Hawkins  Jul 24, 2014

3 Things 100K Per Month PPC Marketers Do Differently

Call tracking is a necessary tool for PPC marketers with a significant PPC budget, enabling them to adjust their ad spend based on real data and cuts costs.

by Erica Hawkins  Jul 17, 2014

Are the People Who Answer the Phones at Your Company Costing You Business?

How you answer the phone is more important than you think and poor experiences can cost you business. Are your employees' phone ettiquette up to standards?

by Erica Hawkins  Jul 17, 2014

Why Call Tracking Metrics Matter to Your Marketing Efforts

The data and metrics you can collect through call tracking will help measure performance and drive the focus of your marketing strategies.

by Erica Hawkins  Jul 17, 2014

How Your Business Can Benefit from a Call Tracking System

A successful marketing campaign is crucial to growing your business. With call tracking, you can optimize the performance of your marketing strategy.

by Erica Hawkins  Jun 17, 2014

3 More Reasons to Track Inbound Phone Calls

Tracking inbound phone calls is a necessity for any successful marketing strategy. If you aren't tracking phone calls, here are 3 reasons you should be.

by Erica Hawkins  May 30, 2014

Website Visitors Are Quick to Call, So Design with Conversions in Mind

Updating your website with conversion design in mind is important. You need to supply users with what they need to make the quick decision to call.

by Katherine Hosmer  May 28, 2014

Texting for Your CallRail Tracking Numbers

You will be able to communicate with anyone who sends a text message to a phone number that is configured in your account to receive text messages.

by Erica Hawkins  May 27, 2014

Incorporate Call Tracking Into Your Marketing Plan

You might have a mountain of information on how users are clicking through to your website and landing pages by using web analytics, social analytics and paid advertising data, but there is one more piece to the lead generation puzzle that people aren't utilizing that will greatly increase your ROI.

by Erica Hawkins  May 21, 2014

When it Comes to Purchasing, Calling is Still King

Mobile callers pick up the phone because it's easier to find the information they need, so make sure you're not losing valuable conversions

by Erica Hawkins  May 7, 2014

Want to Successfully Capture Leads? You’ve Got 5 Minutes.

Phone calls are a valuable lead source, but a ringing phone isn't valuable on its own - it's what you do with it, and how longs it takes you to do it.

by Erica Hawkins  May 1, 2014

High Quality Voicemail Transcriptions

allRail now provides human transcriptions of your voicemails, allowing you to read messages straight from your email or CallRail account.

by Andy Powell  Apr 15, 2014

How to Get Search Term Data for Your Google Ads Call Conversions

Shaken by Google's latest announcement for search terms? Here's everything you need to know about the change and how to find your search terms still.

by Andy Powell  Apr 9, 2014

How to Keep Google Ads Keyword Data for Call Conversions

Nervous over Google Ads' latest announcement about keyword data? Don't worry. Here's everything you need to know for keeping your data for call conversions.

by Erica Hawkins  Mar 28, 2014

Are Your Content Marketing Efforts Paying Off?

About half of campaigns fail. Check out these tips on how to make sure your content marketing efforts are paying off.

by Erica Hawkins  Feb 26, 2014

Interruption Marketing vs Permission Marketing: A Deeper Look into Both Marketing Types

What exactly is the difference between interruption marketing vs permission marketing? Learn more about which tactics would benefit your business the most.