by Erica Hawkins Mar 19, 2015
Call Tracking for Landing Pages and Subdomains
48% of marketers build a new landing page for each marketing campaign and 68% of B2B businesses use landing pages to capture sales leads for future conversions.
by Erica Hawkins Mar 12, 2015
Why You Need Call Tracking for Your Client Campaigns
As mobile search increases, it's important to keep your marketing efforts on par with the movement. Here's why you need call tracking for your campaigns.
by Mark Sullivan Mar 9, 2015
The Blind Spot in Your Analytics: The Phone Call
With a 24% increase in inbound calls in 2014, your business telephone is no longer the wallflower that it used to be. Are you tracking your calls?
by Erica Hawkins Jan 23, 2015
Record Outbound Calls with Your Tracking Numbers
With Outbound Call Recording, you get even deeper insight into outbound calls, allowing you to better monitor your lead follow up process.
by Mark Sullivan Dec 29, 2014
What You Need to Know About Call Tracking & Local SEO
New to call tracking and its benefits for local SEO? Here's everything you need to know to help you business understand the results of tracking your calls.
by Erica Hawkins Dec 18, 2014
The Smartphone Obsessed: Smart Marketing to Mobile Phones
It seems as though everyone is staring at a smartphone these days. Improve your marketing strategies to target and reach these smartphone obsessed users!
by Mark Sullivan Dec 8, 2014
3 Reasons Call Tracking Technology is Garnering Attention
With customers calling businesses more than ever before, it's important to know what made them call. Learn why call tracking is improving marketer's ROI.
by Erica Hawkins Sep 18, 2014
Google Ads? Organic Search? Our New Data Shows Where Inbound Calls Originate
According to data drawn from more than 10,000 businesses in the last 12 months, organic search, web sites, and search advertising top sources of inbound customer calls to businesses
by Erica Hawkins Aug 20, 2014
CallRail helps New York Search Marketing Firm Showcase Serious ROI
Service and eCommerce clients finally track telephone calls as easily as web inquiries
by Erica Hawkins Aug 15, 2014
Marketing Agency Becomes Client Superhero Thanks To Call Tracking!
Discover how CallRail continues to help marketing agencies drive more leads for their clients and show them the foot work, not just the results.
by Erica Hawkins Jul 24, 2014
3 Things 100K Per Month PPC Marketers Do Differently
Call tracking is a necessary tool for PPC marketers with a significant PPC budget, enabling them to adjust their ad spend based on real data and cuts costs.
by Erica Hawkins Jul 17, 2014
Are the People Who Answer the Phones at Your Company Costing You Business?
How you answer the phone is more important than you think and poor experiences can cost you business. Are your employees' phone ettiquette up to standards?
by Erica Hawkins Jul 17, 2014
Why Call Tracking Metrics Matter to Your Marketing Efforts
The data and metrics you can collect through call tracking will help measure performance and drive the focus of your marketing strategies.
by Erica Hawkins Jul 17, 2014
How Your Business Can Benefit from a Call Tracking System
A successful marketing campaign is crucial to growing your business. With call tracking, you can optimize the performance of your marketing strategy.
by Erica Hawkins Jun 17, 2014
3 More Reasons to Track Inbound Phone Calls
Tracking inbound phone calls is a necessity for any successful marketing strategy. If you aren't tracking phone calls, here are 3 reasons you should be.
by Erica Hawkins May 30, 2014
Website Visitors Are Quick to Call, So Design with Conversions in Mind
Updating your website with conversion design in mind is important. You need to supply users with what they need to make the quick decision to call.
by Katherine Hosmer May 28, 2014
Texting for Your CallRail Tracking Numbers
You will be able to communicate with anyone who sends a text message to a phone number that is configured in your account to receive text messages.
by Erica Hawkins May 27, 2014
Incorporate Call Tracking Into Your Marketing Plan
You might have a mountain of information on how users are clicking through to your website and landing pages by using web analytics, social analytics and paid advertising data, but there is one more piece to the lead generation puzzle that people aren't utilizing that will greatly increase your ROI.
by Erica Hawkins May 21, 2014
When it Comes to Purchasing, Calling is Still King
Mobile callers pick up the phone because it's easier to find the information they need, so make sure you're not losing valuable conversions
by Erica Hawkins May 7, 2014
Want to Successfully Capture Leads? You’ve Got 5 Minutes.
Phone calls are a valuable lead source, but a ringing phone isn't valuable on its own - it's what you do with it, and how longs it takes you to do it.
by Erica Hawkins May 1, 2014
High Quality Voicemail Transcriptions
allRail now provides human transcriptions of your voicemails, allowing you to read messages straight from your email or CallRail account.
by Andy Powell Apr 15, 2014
How to Get Search Term Data for Your Google Ads Call Conversions
Shaken by Google's latest announcement for search terms? Here's everything you need to know about the change and how to find your search terms still.
by Andy Powell Apr 9, 2014
How to Keep Google Ads Keyword Data for Call Conversions
Nervous over Google Ads' latest announcement about keyword data? Don't worry. Here's everything you need to know for keeping your data for call conversions.
by Erica Hawkins Mar 28, 2014
Are Your Content Marketing Efforts Paying Off?
About half of campaigns fail. Check out these tips on how to make sure your content marketing efforts are paying off.
by Erica Hawkins Feb 26, 2014
Interruption Marketing vs Permission Marketing: A Deeper Look into Both Marketing Types
What exactly is the difference between interruption marketing vs permission marketing? Learn more about which tactics would benefit your business the most.