by Melissa Garner

What is call tracking software?

Call tracking can be a game changer for businesses who want to get to the root of who their customers are and what campaigns drive them to call.

by Andy Powell

Why We’re Including CallScore for Free

With CallScore included in all accounts, you can now gain more insight into calls with customers and immediately determine if the call was a good lead.

by Zack Bedingfield

Google Ads Announces Automatic Call Extensions for Mobile Search

Yet another update to Google Ads. Google has made announcement about call extensions this week and here's what you need to know for your business.

by Mark Sullivan

Google Ads update to phone numbers in ads that show a business location

Here's everything you need to know about Google Ads latest update. Find out who it affects, what it does, and why Google made the change.

by Erica Hawkins

What is Dynamic Number Insertion?

Know where your call is coming from. With Dynamic number insertion, you can insert a unique phone number to each online source to know who called from where.

by Erica Hawkins

Your 2017 Marketing Strategy Forecast

The more things change the more they stay the same. Follow these tips to maintain a clear path through your marketing strategies for 2017.

by Erica Hawkins

Infographic: What You Can Learn From Phone Calls

Calls are 10x’s more likely to convert than their form fill counterparts. Fully understand what drives calls to your business!

by Erica Hawkins

Conversation Intelligence for Inbound Marketing Campaigns

CallRail’s conversation analytics takes the guesswork out of qualifying leads so you can understand a call's quality without even listening to a recording.

by Madelyn Newman

Introducing CallRail’s new Direct to Google AdWords Integration

It's easier than ever to discover which PPC search keywords and campaigns are driving inbound calls with our new Google AdWords call tracking integration.

by Erica Hawkins

Marketing Your Practice: Call Analytics for Healthcare Marketers

With CallRail, you'll understand what drives calls to your practice and gain deeper insight into our HIPAA compliant call recording.

by Mark Sullivan

How to Track Website Call Conversions

There are numerous different tactics for tracking website call conversions, but the important part is to be sure you are tracking them all. Learn more here.

by Erica Hawkins

How To Score More Phone Leads With A PPC Call Tracking Plan

We know how crucial it is to increase call volume and phone leads. Here are some useful PPC call tracking ideas to help you find more qualified leads.

by Zack Bedingfield

How to get the most out of automotive PPC

Automotive PPC can be tough, but with proper call and keyword-level tracking, great ads, and the right focus, it gets easier.

by Madelyn Newman

A Guide to Quicker Phone Number Porting

Porting your phone number can be pretty stressful, but it doesn't have to be. Find out what you can do to make the transition seamless and fast.

by Madelyn Newman

View Which Keywords Drive Calls from Mobile Search

By 2018, mobile search is projected to generate 73 billion calls to businesses. Which keywords will be driving your calls?

by Mark Sullivan

Phone number ownership and the $800 porting fee

Don't get trapped by your call tracking provider. At CallRail, we believe your phone number should belong to you and go with you free of charge.

by Erica Hawkins

Drive More Calls with Google Ads Call Extensions

65% of search is done from mobile. It's time to take advantage of call extensions in Google Ads and call reporting.

by Madelyn Newman

How to Integrate Inbound Call Tracking and Online Analytics

Start bridging the gap between online and offline conversions, and consolidate your marketing, by integrating inbound call tracking and online analytics.

by Erica Hawkins

Integrating CallRail with HubSpot for Focused Ad Spend

Ready to start focusing your ad spend on what's actually converting and proving and improving your marketing ROI? Learn more about our HubSpot integration.

by Jessica Neal

How CallRail Tools Can Enhance Inbound Sales Strategies

Still using the old “How did you hear about us?” line? With CallRail, accurately gather this information to build an effective strategy.

by Madelyn Newman

Introducing CallRail Transcriptions, Powered by Conversation Intelligence

Ready to start gleaning meaningful call insights and increasing your leads from speaker-organized call transcriptions? Contact our sales team to learn more.

by Erica Hawkins

5 Essential Inbound Marketing Strategies

More and more marketers are using inbound marketing every year, but what are the best strategies to make that happen?

by Erica Hawkins

How to Analyze Your Landing Page Success

Analyzing the success of a landing page and using insights to continually optimize will help make your landing page more effective and increase conversion rates.

by Madelyn Newman

Four Easy Ways to Implement Call Conversion Tracking Techniques

Call tracking shows you the full impact of your marketing campaigns and these conversion strategies make that process effective.

by Janaye McGrew

How to Track Calls from Ads

Are you capturing all the data necessary? Call tracking fills that blindspot and provides the insights that you need to increase your bottom line.