by Melissa Garner  Dec 22, 2020

What is call tracking?

Call tracking is the process of determining how callers found your business. Marketing & sales can use call tracking data to measure the success campaigns.

by Melissa Garner  Dec 19, 2020

What is Conversation Intelligence?

It's time to gain an edge over your competitors. Gather and analyze caller data like never before with Conversation Intelligence.

by Dan Wakefield  Dec 8, 2020

How your business can benefit from call tracking

A successful marketing campaign is crucial to growing your business. With call tracking, you can optimize the performance of your marketing strategy.

by Laura Lawrie  Nov 13, 2020

Google Call History: The Verdict

Google just released its version of call tracking. But what does that mean for you? Get the download by reviewing the pros and cons.

by Melissa Garner  Nov 11, 2020

CallRail vs. CallTrackingMetrics: Find the best tool for your needs

When assessing tools for your company’s marketing analytics, call tracking and conversion reporting are critical. Check out this CTM and CallRail side-by-side comparison.

by Anna Charity  Nov 4, 2020

The importance of call tracking for television ads

Combining your TV ads with call tracking software can help bridge the gap between traditional and digital advertising. Get the guide on how to get started.

by Billy Watts  Oct 30, 2020

Call Tracking and SEO: The Perfect Combination

Your website is the hub of your company’s online presence. Are you being proactive in your campaign by adding call tracking and SEO into the mix?

by Billy Watts  Oct 28, 2020

Quick Start to SEO KPIs and Tracking Tools

SEO is a large part of your website marketing, but how do you track it? Learn what KPIs, tools, and metrics you should be using to analyze SEO performance.

by Nadine Melo  Oct 21, 2020

How to use email to drive calls to your business

Make your email marketing campaigns more effective with a marketing automation strategy and call tracking tools that will bridge the gap between inbound and outbound channels.

by Madelyn Newman  Oct 15, 2020

How to Create a Phone Call Dashboard in Google Analytics or Google Data Studio

Phone call dashboards for Google Analytics and Google Data Studio help you see the call data associated with your marketing campaigns in real-time.

by J.R. Rund  Oct 13, 2020

Customer call tracking systems: Improving the customer experience

Improve your customer experience with call tracking software. Learn more about top call tracking systems and the marketing benefits they bring to your customer experience.

by Meredith Stack  Oct 12, 2020

Boost your HVAC advertising ROI with these 3 tools

Learn how to boost the effectiveness of your HVAC advertising with these three Call Tracking tools.

by Katherine Hosmer  Oct 7, 2020

How to stop spam calls with CallRail

Are spam calls on the rise for your business? Learn how CallRail can help prevent these unwanted calls from tying up your business line.

by Mitchell Kelly  Oct 5, 2020

Bringing digital accountability to your offline marketing with call tracking

Blindspots in marketing tracking create significant handicaps in optimizing your marketing mix. Learn how Pathfinder Alliance used call tracking to discover wasted spend in offline channels.

by Nick Jackson  Sep 29, 2020

Understanding enterprise call tracking

Read more for answers to questions like: What is enterprise call tracking? What should I look for in an enterprise call tracking solution? What benefits can I expect?

by Jason Rozenblat  Sep 28, 2020

Sales call analytics: Call tracking tips for success

Learn about why sales call analytics are so important and how call tracking software can help you better qualify your marketing leads.

by Rob Wade  Sep 16, 2020

Marketer's guide to call tracking software

Marketers have specific needs for call tracking software including, lead attribution reporting, customer research, and more. Learn more in our marketer’s guide.

by Meredith Stack  Sep 14, 2020

Legal Q&A: How to outsmart competitive marketers with call tracking

Learn from marketing experts in the legal field how they use call tracking to stay competitive and gain more clients.

by Kendall Krantz  Sep 10, 2020

How JC Law used Hubspot and CallRail to lower ad spend by 20% while retaining 61% more clients

Learn how JC Law was able to improve their marketing attribution and cut ad spend by 20% with CallRail and HubSpot.

by Trendi Marketing  Sep 4, 2020

How call tracking helped one law firm amplify legal advertising performance — and improve client service

Learn how Trendi Marketing optimized campaign efficiency and client services with call tracking.

by Meredith Stack  Aug 31, 2020

Healthcare Q&A: How to improve patient care with call tracking

Learn from healthcare marketing experts how call tracking helped improve their marketing spend and the client's customer experience in this Q&A style webinar.

by Jay Hansborough  Aug 18, 2020

Connect with customers in the ways they want

Capture all your interactions with customers into a single inbox — making it easy to keep up with every lead, no matter which form it takes on.

by Jay Hansborough  Aug 18, 2020

Manage leads in real time, while you're talking

Capture leads the easy way. Ditch the spreadsheets and automatically track the details of your communications with CallRail's Lead Center.

by Jay Hansborough  Aug 18, 2020

Mission Control for small business leads

Lead Center gives you seamless, efficient communications management, designed specifically for small businesses.

by Jay Hansborough  Aug 18, 2020

Take, make, and transfer calls — without a phone

Take your calls anywhere you go with CallRail's Lead Center. Handle your business communications from your desktop PC, laptop, or mobile device — with a single, easy-to-use interface.