Call Intelligence with CallRail features automated features like call flow builder, giving you the ability to route calls from leads to the correct contact point. CallRail users can also report based on call duration, making sure that only the most useful conversations are marked as conversions. Call Intelligence also includes conversation analytics to give you the quality of a lead so you don’t have to listen to every call. Learn more about Call Intelligence by reading the articles below.



Conversation Analytics and the future of analyzing phone calls for customer experience

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on April 20, 2018
robot hand smartphone

“Speech recognition technology has been around for what seems like forever,” says Kevin Mann, CallRail Co-Founder & CTO. “But it’s been pretty  rudimentary until fairly recently.” Mann notes that even though the tech has been around for two decades, it wasn’t until the past few years — when large companies like IBM’s Watson started investing…

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Meet the Newest Addition to Conversation Intelligence: Introducing Call Highlights

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headshot of Anna Niles
on January 30, 2018
Call Highlights

A solid understanding of what happens during phone conversations is fundamental for reaching marketing or departmental goals. CallRail alleviates much of this frustration by providing predefined keywords via Keyword Spotting. While this is a game-changer when it comes to categorizing and scoring calls, it is only as effective as the words or phrases you know…

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How automated Keyword Spotting can help your business save time and earn more leads

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on November 10, 2017
Conversation Intelligence tree

Your business requires attention, care, and a great deal of time.  You shouldn’t have to spend hours listening to phone calls when you could be getting other things done. That’s why we created Keyword Spotting — the latest and greatest addition to CallRail’s suite of Conversation Intelligence tools. This feature uses advanced automation and artificial intelligence…

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Meet the New Keywords Spotted Report

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on November 2, 2017

In the age of big data, having a clearer send of advertising ROI is crucial for marketers in any size organization. That’s where we come in – call tracking and analytics can help you figure out what marketing campaigns are driving valuable phone call leads and which are missing the mark. And with the added…

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A Brief History of Voice Recognition Technology

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on September 28, 2017
history of voice recognition

Programmers and engineers have made great leaps in the science of voice recognition over the past decade, so you’d be forgiven for thinking that this technology is a relatively new development. Much of the reporting and scholarship around voice recognition tech only focuses on the post-2011 Age of Siri, following the release of Apple’s now-ubiquitous…

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Using Call Transcriptions to Increase Conversion Rates & Leads

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on August 25, 2017

When we talk about conversion rate optimization (CRO), we’re typically talking about getting website visitor to perform some specific action that makes them a lead for your business. This includes things like developing better landing page copy, improving traffic generation strategies, and creating an intriguing web design that drives the visitor to either fill out…

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Making Call Attribution Part of Your Holistic Attribution Model

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on August 23, 2017
Graphs from Call Attribution

A recent poll from the Interactive Advertising Bureau shows that marketers have been making holistic attribution a priority in this year. A report from eMarketer indicates that leaders in digital marketing and media across industries are devoting time and effort into “better reporting, measurement and attribution, alongside many other customer-centric practices, such as cross-device audience…

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