Call Analytics gives you the trends and data to examine and dissect campaign information from all your marketing efforts–online and offline. Users can sort, break down, and report campaign data to demonstrate ROI and improve your sales and marketing teams. Along with website analytics, call analytics can prove to marketers which of their campaigns is performing the best and how their sales teams are handling the incoming calls. Learn more about Call Analytics by reading the articles below.


Get to Know CallRail’s CallScore

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on July 24, 2017

In this series, our product owners gives you a behind the scenes look at the process behind the product What does CallScore do, and what gaps does it fill for customers? We wanted to figure out a way to save customers time and money so they don’t have to listen to every single phone call to…

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Customer Highlight: Learn How RevUnit Uses CallRail

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on July 21, 2017

Interview with Sidnee Schaefer, Sr. Product Adoption Strategist, RevUnit Talk a little bit about what RevUnit does. What is your role at the company? RevUnit has been designing world-class digital products since 2012. From enterprise mobile applications to best in class web apps. We’ve built our team and process using decades of experience developing software for…

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Customer Highlight: How Factor Finders Uses CallRail

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on July 19, 2017

Interview with Autumn Dlugoz, Marketing Manager, Factor Finders, LLC1 Talk a little bit about what Factor Finders does. What is your role at the company? We’re a business-to-business funding intermediary that matches small business owners with the best funding company for their needs. When a customer contacts us, we take the time to talk to them…

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Four Ways Sales & Marketing Will Reap the Benefits of Artificial Intelligence

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on July 6, 2017

For many sales and marketing professionals, terms like artificial intelligence, machine learning, and master algorithm may seem comparable to a foreign language. But in reality, artificial intelligence (or AI for short) is the next great technological revolution knocking at our front door, making and saving money for the businesses that deploy these autonomous algorithms. AI can…

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Go Global: Expanded Call Tracking in 6 Countries

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on June 27, 2017

Since 2011, we’ve been proud to provide over 60,000 businesses all across the US and Canada with our powerful and intuitive call analytics software. But during that time, we’ve received many requests to expand our number inventory and provide our services outside of North America. Marketers based abroad are looking for the same powerful call tracking…

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New Form & Text Message Updates to Improve Inbound Lead Attribution

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on June 23, 2017

Attribution: it’s what keeps the modern marketer up at night. It’s important to understand where your leads are coming from to understand the entire customer journey and all the influences that drive conversions through the funnel. And in today’s digital world, consumers are engaging with you across a myriad of inbound channels – whether phone calls, text…

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New Feature: Power Up Your Call Transcriptions with Keyword Spotting

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on June 21, 2017

There’s no better way to learn about your customers than through conversations. Your phone calls tell you what products/services your customers purchased, their questions or objections, what stage of the sales cycle they’re in, and more. But mining calls for these valuable insights has historically been difficult, not to mention time-consuming. That’s why we’re excited…

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