Robert Martin is a content writer and strategist on CallRail’s product team.


Facebook Marketing 101: Facebook Ads vs. Boosted Posts

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on July 3, 2018
Overhead view of woman working on laptop at office desk

Advertising your business on Facebook can be a daunting prospect at first glance — the platform can quickly overwhelm new users with an abundance of tools and features. Don’t panic. Understanding the basics is all it takes to reach thousands of potential new customers. Whether you’re trying to raise brand awareness, drive more traffic to…

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Watch: Easily find important keywords from your call conversations

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on June 18, 2018

CallRail’s powerful suite of conversation intelligence tools digs deep into every call so you don’t have to. These AI-powered features are capable of transcribing every call to your business, scoring those calls, and finding the keywords you care about most. This helps to inform how you craft marketing and advertising campaigns, how you write your…

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Hands-on with CallRail’s new Bulk Edit tool

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on April 13, 2018
origami ships

The long-awaited and much-anticipated bulk edit tool has finally arrived here at CallRail, and we’ve never been more excited to help you go under the hood with your tracking numbers. Before diving in — we want to dedicate this one to the power users. You know who you are. You’ve got dozens and sometimes hundreds…

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How a team of writers tells the story of CallRail

Posted by
on March 29, 2018
atlanta skyline

March was an important month for the product content team here at CallRail, marking our first full year with the company. That means for an entire year now, CallRail has invested in a team of writers for its product department — and that’s really exciting! You may be asking yourself: Why does a technology company like…

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How to use the Call Flow Builder to maximize inbound leads

Posted by
on December 21, 2017
Red arrow points to red phone

The Call Flow Builder from CallRail increases the power and flexibility of your tracking numbers by routing every call to the right person, every time. Loaded with functionality and customization options, the Call Flow Builder saves you time and money while serving as a robust Interactive Voice Response (IVR) solution for your business. Whether you’re…

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CallRail 101

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on November 16, 2017

CallRail’s intuitive self-service software, tracks, records, and analyzes phone calls, enabling data-driven marketers to optimize campaigns and increase customer acquisition all while proving and improving marketing ROI. View this 5 minute demo, and get an introduction to all things CallRail:

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How automated Keyword Spotting can help your business save time and earn more leads

Posted by
on November 10, 2017
Conversation Intelligence tree

Your business requires attention, care, and a great deal of time.  You shouldn’t have to spend hours listening to phone calls when you could be getting other things done. That’s why we created Keyword Spotting — the latest and greatest addition to CallRail’s suite of Conversation Intelligence tools. This feature uses advanced automation and artificial intelligence…

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