Rob Wade

With the new year coming up, it’s a good time for legal marketing professionals to reflect on which tactics resonated most with their target audiences and which didn’t hit the mark.

This past year was one of the most challenging for those in the real estate marketing industry. However, 2022 is looking up. Businesses that know how to innovate, provide personalized experiences, and streamline their operations will be laying the foundation for an even stronger road ahead.

The past year was full of surprises for home service pros. We present our wrap-up of some of the key marketing developments in home services in 2021, as well as look ahead at what home services businesses can expect in the years to come.

Keep up with today’s consumers and to stay ahead of your competitors with these five business communications trends.

Despite the challenges experienced at the start of the pandemic, the home services industry is growing fast. Here are the top trends of 2021.

Is a cheap call tracking solution really going to help your business? Find out the hidden costs of cheap call tracking tools.

Apartment owners: Learn how call tracking works, how to implement a call tracking system, and how call tracking can benefit you and your business.

Learn how content marketing helps financial institutions stand out from their competitors

Over 60% of Chamelon's leads came over the phone. But without call tracking, they were missing out on valuable data that could help them optimize their marketing. Read their story to find out how CallRail helped.

Real estate professionals have unique marketing and client management needs. Find out why these professionals should be using call tracking.

To reach today's consumers, you need to drop before and after pictures and lead with authenticity if you want to win with weight loss advertising. Let us show you how.

To win at rehab marketing, you need a marketing strategy that resonates on a human level and builds trust. Read how.

The key to effective family law marketing is building emotional connections with your leads across the sales and marketing funnel. Here's how.

Learn why lead management is critical for your business and the steps involved in the process.

Marketers have specific needs for call tracking software including, lead attribution reporting, customer research, and more. Learn more in our marketer’s guide.

Setting benchmarks for your marketing investments is crucial for understanding ROI, and evaluating your marketing strategy as a whole.

Learn about the benefits of cross-promotion for small businesses and how to get started.

For the fifth year in row, CallRail's made it onto the Inc. 5000 list for fastest growing companies and we're feeling the excitement.

Get everything CallRail offers — Call Tracking, Form Tracking, and Conversation Intelligence — free for two months.

Watch Co-Founder of Marketmuse, Jeff Coyle, and Content Director, Rob Wade, run through how you can create killer content to convert more prospects into customers.

Networking also empowers you to help other businesses in your local market or industry. Here are a few simple ways to start networking with other small businesses.

Use this beginner’s guide to craft and execute a content marketing strategy that will help your small business grow.

Crafting an effective marketing strategy isn’t always straightforward for small businesses. Here are 5 affordable marketing tactics to build your business presence.

Co-founder, Kevin Mann, shares some of CallRail’s secrets, revealing how the platform has helped customers achieve their business & marketing goals. Here are some of the highlights.

While Google My Business has some temporary limitations, here are three updates you should consider making immediately to your profile.