Kate McGaughey

Kate McGaughey is the Senior Engagement and Advocacy Manager at CallRail.

by Kate McGaughey  May 21, 2020

#CallRailChat AMA: Strategic Marketing in a Recession

Marketing experts Elise Connors of Anvil Analytics and Ryan Steinolfson of Accelerate Marketing joined #CallRailChat to discuss strategic pivoting during a recession.

by Kate McGaughey  May 11, 2020

How to Land a Story About Your SMB in the Local News

As an SMB leader, it’s important to engage with the local media to promote the products and services you’ve created. Find out how to get your business' story covered.

by Kate McGaughey  Mar 27, 2020

Supporting your business, your health and your people

We’ve compiled a list of tactics to help SMBs adapt to operating their businesses and strengthening client relationships in this new normal.

by Kate McGaughey  Mar 20, 2020

Get answers to your local search questions

Get your local search questions answered by the experts in our Local Search Q&A with Darren Shaw of Whitespark and Dana DiTomaso of Kick Point.

by Kate McGaughey  Nov 15, 2019

CallRail CRO Mary Pat Donnellon recognized as finalist in Georgia Women In Tech Awards

CallRail CRO Mary Pat Donnellon was recognized as a finalist in the small business category of the Georgia chapter of the 2019 Women In Tech Awards.

by Kate McGaughey  Apr 24, 2019

CallRail Agency Summit 2019

CallRail's Agency Summit is tailor-fit for data-driven marketing agencies focused on proving ROI, retaining clients, and improving new client acquisition.

by Kate McGaughey  Aug 8, 2018

Women in Tech: Whitney Bennett, VP of Talent and Culture

Women in Tech is a series on the CallRail blog exploring the powerful women who bring so much to our company. Today, we talk to Whitney Bennett.

by Kate McGaughey  May 11, 2018

Looking back at year one of the CallRail community

Last April, we launched the first version of the CallRail Community. Community Marketing Manager Kate McGaughey shares the story of how we built community from the ground up, and what we learned along the way.

by Kate McGaughey  Apr 17, 2018

Announcing the relaunch of CallRail Community

Today, we’re proud to announce the launch of a brand new user interface design for the CallRail Community! With great excitement, we present to you V2 of the CallRail Community: a place where data-driven marketers become better together as they ask questions, share solutions, and reach their goals.

by Kate McGaughey  Mar 22, 2018

How taking a week off allowed one CallRail engineer to build a Slackbot that streamlines internal workflows

A CallRail software engineer built a Slackbot to help with meeting planning and room availability during our first-ever "investment week" retreat, during which most of our tech talent spent a week working on passion projects at a cabin in North Georgia.

by Kate McGaughey  Feb 1, 2018

We Are CallRail: How and why one of our engineers launched a software developer apprenticeship

CallRail employees are entrepreneurial, and one of our engineers demonstrated that perfectly with the launch of an apprenticeship program. Learn more...

by Kate McGaughey  Jan 2, 2018

How to Track Your Social Media ROI

Determining the ROI of your social media efforts may seem like a daunting task. Use these tips to set goals, choose metrics and define success.

by Kate McGaughey  Dec 19, 2017

Women in Tech: Rachael Wright, Engineering Team Lead

Rachael Wright shares her experiences as a woman forging a career in tech from college, to mentorships, to leading her own software engineering team.

by Kate McGaughey  Nov 10, 2017

How to Grow Your Brand’s Social Media Audience

Grow your brand's social audience by identifying your audience, identifying the best channels for your target markets, creating quality content, and more

by Kate McGaughey  Oct 12, 2017

3 ways to foster a meaningful customer community | CMX Summit 2017

At this year’s CMX Summit in Los Angeles, community managers from around the globe gathered to talk about cutting-edge strategy. Read Team CallRail's recap!

by Kate McGaughey  Oct 2, 2017

Women in Tech: Carolyn Lyden, SEO Manager

SEO is an ever evolving field. CallRail's SEO Manager, Carolyn Lyden, shares what excites her and what challenges her in Search Engine Optimization.

by Kate McGaughey  Sep 6, 2017

Google Data Studio + CallRail | AMA on Our Beta Integration

CallRail shares why we built it, the timeline for the rollout, and how our Google Data Studio Community Connector integration helps you visualize data.

by Kate McGaughey  Aug 4, 2017

Customer Highlight: Learn How Recovery Brands Uses CallRail’s API to enhance Their CRM

In this Customer Highlight, we learn how Recovery Brands use CallRail's API to improve their CRM and the way they access their data.

by Kate McGaughey  Aug 1, 2017

Using SEM and Social Media Marketing for Data-Driven Campaigns

Building audience personas provides a framework to create your research-backed marketing strategy. Are you taking advantage of social channels?

by Kate McGaughey  Jul 21, 2017

Customer Highlight: Learn How RevUnit Uses CallRail

Join us for an interview with Sidnee Schaefer, Sr. Product Adoption Strategist of RevUnit and find out what key features of CallRail improve their service.

by Kate McGaughey  Jul 19, 2017

Customer Highlight: How Factor Finders Uses CallRail

Discover how CallRail has made an impact on the marketing efforts of Autumn Dlugoz, the Marketing Manager of Factor Finders.

by Kate McGaughey  Jul 12, 2017

Women In Tech: Melinda Weathers, Principal Software Engineer

Melinda didn’t let her first degree confine her to one industry, but instead sought out experience that allowed her to carve her own path in tech.

by Kate McGaughey  Jun 30, 2017

Spotlight Interview: Alan Matthews | Development

Learn how Alan Matthews, one of CallRail's developers, went from working in the music industry to jumping into tech by teaching himself how to code.

by Kate McGaughey  Jun 7, 2017

Using a Customer-Centric Marketing Strategy to Build a Loyal Tribe

At the end of the day, maintaining integrity in marketing and seeing solid ROI can be done by focusing on customers. How do you make your brand authentic?

by Kate McGaughey  May 31, 2017

Women In Tech: Michelle McCurdy, Director of Customer Support

Girls Who Code says 74% of young girls express interest in STEM fields but only 26% of computing jobs are held by women. Find out what drives women in tech.