Karissa Austin

Vancouver-based agency Titan PPC knows a thing or two about the ‘quality over quantity’ approach to marketing. Instead of offering a host of services to their clients, they channel their expertise and resources into pay per conversion marketing, which delivers more immediate results.  At the same time, as marketing reporting becomes more accessible and commonplace…

On Wednesday, September 25th, CallRail received its second Overall SaaS APPEALIE award for outstanding customer satisfaction. CallRail won the category alongside other industry leaders, including SalesLoft, Slack, Ceridian, ChurnZero, and Zoom. According to APPEALIE, the awards are given “annually to SaaS apps that demonstrate excellence through innovation, customer delight and dedication to constant improvement,” with…

For more than a decade, the Austin, Texas-based digital agency Intellibright has helped companies across the country excel at online marketing and sales. Their typical client runs a thriving business, but does not have the budget or staff to manage an internal digital marketing team — that’s where Intellibright comes in. Intellibright is compensated according…

Dentists enjoy marketing their practices about as much as their patients enjoy getting cavities filled. Fortunately, the Texas-based full service digital marketing agency Pain Free Dental Marketing has made it their mission to help practices bring in new patients, so dentists can focus on what they do best. With such a specialized market, it’s critical…

Have you ever dated someone who spoke a completely different love language than you? Maybe they love showering you with gifts and words of affirmation, but you prefer to receive acts of service and plenty of quality time. The discrepancy is cute at first, but once the honeymoon phase is over, your relationship falls into…

Choosing an independent or assisted living community is a big decision for seniors and their families. On top of requiring excellent accommodations, they also need peace of mind and confidence in their community management before signing a lease. The Arbor Company knows this firsthand. With 44 independent and assisted living rental communities across 11 states,…

Multichannel marketing is considered a top-of-the-line advertising method, but finding the best marketing channels for your agency can be a daunting prospect. With your precious marketing budget on the line, you naturally want to avoid missteps and keep waste at a minimum. Fortunately, finding the best marketing channels can be achieved by following a simple,…

It’s 2019, and digital marketing isn’t all that groundbreaking anymore — especially for agencies. The industry has advanced to a point where if you aren’t doing some kind of digital marketing, you’re falling behind the times (and your competitors). But simply offering digital marketing services doesn’t cut it either. There are hundreds upon hundreds of…

Even in the best of times, agency marketing can be like performing a delicate dance. You’ve got to make sure you’re meeting deadlines and coming in on-budget, while balancing the needs of your clients against your own long-term business goals. You need to know when to turn on a dime and change up your approach,…

Gone are the days of old-school marketing where business ads were limited to billboards, radio, and print. In today’s digital world there are more channels than ever you can use to reach your customers, but multichannel marketing has its own pros and cons that are worth considering. Pros of multichannel marketing 1) Diversify your audience…