Jay Hansborough

Jay Hansborough is a UX Content Strategist at CallRail.

by Jay Hansborough  Sep 25, 2020

Marketing attribution tracking strategies and models

In this guide you will find out what attribution marketing tracking strategy options you have and how they will affect your digital marketing.

by Jay Hansborough  Aug 18, 2020

Get one inbox for all your interactions

Manage calls and texts from the same place and never miss another lead again with CallRail's Lead Center.

by Jay Hansborough  Aug 18, 2020

Take, make, and transfer calls — without a phone

Take your calls anywhere you go with CallRail's Lead Center. Handle your business communications from your desktop PC, laptop, or mobile device — with a single, easy-to-use interface.

by Jay Hansborough  Aug 18, 2020

Mission Control for small business leads

Lead Center gives you seamless, efficient communications management, designed specifically for small businesses.

by Jay Hansborough  Aug 18, 2020

Manage leads in real time, while you're talking

Capture leads the easy way. Ditch the spreadsheets and automatically track the details of your communications with CallRail's Lead Center.

by Jay Hansborough  Aug 18, 2020

Connect with customers in the ways they want

Capture all your interactions with customers into a single inbox — making it easy to keep up with every lead, no matter which form it takes on.

by Jay Hansborough  Aug 18, 2020

Know the context behind every conversation

Get visibility into each customer's journey - from how they first found your business to every online and offline interaction with your company.

by Jay Hansborough  Aug 18, 2020

Take control of your leads with Lead Center

Lead management just got a whole lot easier. CallRail's Lead Center helps small businesses consolidate and organize interactions with customers and prospects all in one place.

by Jay Hansborough  May 13, 2020

How to turn attribution data into actionable insights

Collecting data and knowing what to do with it are two very different things. Learn how to make sense of your attribution data and how you can take action from there.

by Jay Hansborough  May 5, 2020

Create smarter Custom Forms with field logic

CallRail’s Custom Forms just got a whole lot smarter. With field logic, you can customize and improve your user experience when filling out forms while increasing your form's conversions.

by Jay Hansborough  Mar 25, 2020

Get more out of your phone calls with Conversation Intelligence

With Conversation Intelligence, you can determine exactly what was said during your phone conversations without ever having to listen to the call.

by Jay Hansborough  Jan 28, 2020

Use Marketing Attribution To Optimize Your Ad Budget

By measuring and evaluating the performance of your marketing channels on a user level, you can distribute resources in a way that drives the most conversions at the lowest cost to your business.

by Jay Hansborough  Dec 6, 2019

ADF for CallRail: Automatically create ADF files from your inbound phone calls

CallRail’s ADF integration pulls leads from inbound phone calls, creates an ADF file, and transfers it via email to your CRM.

by Jay Hansborough  Nov 18, 2019

GCLID vs UTM: Understanding every click

Gclid vs UTM: Learn the differences between Google's click identifier and Urchin Tracking Modules and when you should use one or the other, or both.

by Jay Hansborough  Oct 23, 2019

Call campaign tactics: Call-only ads vs call extensions

Which do you use? Learn the differences between call-only ads and call extensions along with steps for setting up your call-only ad campaigns for success.

by Jay Hansborough  May 2, 2019

Instant call tracking notifications are easier than ever with our upgraded Slack integration

Our new and improved Slack integration is easier than ever to install. Receive instant notications for your call tracking data with our one-click solution.

by Jay Hansborough  Apr 29, 2019

We’ve upgraded Account Center: New tools make client management easier than ever

With CallRail's new-and-improved account center features, it's easier than ever to manage multiple clients under a single account umbrella.

by Jay Hansborough  Apr 23, 2019

Enjoy seamless access to your call tracking data with our updated mobile app

With our latest update to the CallRail mobile app, it's never been easier or more convenient to access your call tracking data whil you're on the go.