The pros and cons of gating your content

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on July 19, 2019
callrail's new integration with bing ads helps users to quickly see conversion data

To gate or not to gate, that is the question — content, that is. The dilemma over gated content is near the top of the pack when it comes to the choices facing marketers today. Gated content has emerged in the past 10 years as a major method of lead capture and nurturing, but recent…

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