Brittney Sovik

Brittney Sovik is a UX writer at CallRail.

How CallRail can optimize your AdWords lead tracking

Posted by
on March 21, 2018

What is Google AdWords? Google AdWords is the most popular pay-per-click ad platform for marketing. When someone uses Google to search for an answer to a question or a new service, AdWords delivers relevant paid advertising like this: The first three results are pay-per-click ads (or PPC), meaning you only have to pay when someone…

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5 ways CallRail uses CallRail

Posted by
on March 13, 2018
floating telephones for call tracking best practices

At CallRail, we built a product that we also use. Not only do we know the ins and outs of our platform, we’re excited to continue expanding its capabilities. Here are some of our favorite ways we use CallRail at CallRail.   1) Call recording = Customer insights Our Sales and Customer Support teams communicate with…

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I just created my first call tracking number. Now what?

Posted by
on February 22, 2018

What should you do after creating your first tracking number in CallRail? Here are some next steps you can take to ensure you get the most out of call tracking: Add users to your account Create call notification and summary emails for real-time alerts Integrate with Google Analytics to sync call data into your Analytics…

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Use Form Tracking to Capitalize On Your Inbound Leads

Posted by
on January 4, 2018
Origami Boats

More and more potential customers are using web-based methods to communicate with businesses or signal interest. These days, when a user submits a form through your website, they often expect lightning-fast response times. The quality of these inbound sales leads fades rapidly, so businesses that fail to follow up while leads are warm can miss…

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