Brittney Sovik

Brittney Sovik is a UX Researcher at CallRail.

by Brittney Sovik  May 5, 2020

Never miss a lead with Automated Responses

To get the sale, you need to respond to the buyer before your competitors do. With CallRail's Auto Responses, never leave a lead unattended again.

by Brittney Sovik  Jan 23, 2020

Attribution models: What they are, why they matter, when to use them

Attribution models are an important tool for marketers looking for data to improve their campaigns. We explore what they look like, and how to use them.

by Brittney Sovik  Apr 26, 2019

I’ve created my first tracking number: Now what?

Call tracking can help prove your marketing ROI, and it's never been easier to integrate a call tracking number into your workflow -- here's how.

by Brittney Sovik  Feb 26, 2019

Protect sensitive customer info with our PCI Redaction feature

With CallRail's new automated PCI redaction feature, you can rest easy knowing that your customers' sensitive information is always in good hands.

by Brittney Sovik  Dec 5, 2018

CallRail’s multi-touch CPL report now includes multiple channels, interaction types

With these exciting upgrades to our popular CPL reporting tool, your business can figure out which parts of your marketing are working, and which aren't.

by Brittney Sovik  Oct 1, 2018

AMP up your call tracking with Accelerated Mobile Pages

We are proud to announce the new CallRail AMP integration, which will help marketers achieve a truly complete view of mobile attribution.

by Brittney Sovik  Aug 23, 2018

Three ways to use CallRail for user research

Call tracking can make your user research quicker, easier, and more cost effective. Here are three ways CallRail can power up your user research.

by Brittney Sovik  Jun 6, 2018

How to manage call tracking in real-time and close more deals over the phone

Lead Center allows you to view valuable caller information before you answer the phone and can make a huge difference in your management of calls and close rates.

by Brittney Sovik  May 24, 2018

The CallRail-HubSpot Integration: Workflows for better lead nurturing

We’re excited to share that call activities can now be linked to HubSpot workflows, allowing you to instantly follow-up with leads that call your business!

by Brittney Sovik  May 16, 2018

Streamline your inbound marketing with CallRail’s HubSpot integration

With our updated Hubspot integration, you can track and listen to recordings of prospect phone calls directly in HubSpot without leaving the contact record.

by Brittney Sovik  May 7, 2018

Why you need a toll-free number in your Local Swap pool

Having toll-free numbers in your swap pool ensures your customers will still see a relevant number, even if you don't have a number with their area code.

by Brittney Sovik  Apr 30, 2018

Using Local Swap: 4 steps to get you from start to finish

Local Swap can automatically display call tracking numbers to a visitor based on their IP address, so your business will appear to be local no matter where your customer is calling from. Here's a step-by-step guide to using this feature in CallRail.

by Brittney Sovik  Mar 21, 2018

How CallRail can improve your Google Ads lead tracking

How do you track call-based leads from Ads? Here's how our Google Ads integration can help you better understand the performance and value of your ad.

by Brittney Sovik  Mar 13, 2018

5 ways CallRail uses CallRail

At CallRail, we build a product that we also love to use. Here are some of the top ways we put our platform to work that'll help amplify your call tracking.

by Brittney Sovik  Feb 28, 2018

Automate customer billing and payments with new CallRail-Stripe integration

CallRail has made billing and receiving payments for the call tracking services your agency provides dead simple. Customize rates and mark-ups for customers, and automate everything with our new Stripe integration.

by Brittney Sovik  Jan 15, 2018

Source Tracking vs. Keyword Tracking: What’s the Difference?

Source tracking and keyword tracking help you attribute inbound leads in CallRail. Here are the key differences between the two, and some optimization tips.

by Brittney Sovik  Jan 4, 2018

Use Form Tracking to Capitalize On Your Inbound Leads

Form tracking can help your business ensure you're always getting the most out of your inbound leads -- here's how.