Bridget Graf

Bridget Graf is a Product Marketing Manager at CallRail.

by Bridget Graf  Jan 30, 2020

Mockingbird shares their marketing journey with CallRail

  “I think the most critical piece of CallRail here is it enables us to understand exactly how well we’re doing and communicate that back to our end clients. My name is Conrad Saam. I run Mockingbird. We’re an agency that focuses exclusively on the legal market. So, we had this great opportunity with a…

by Bridget Graf  Jan 20, 2020

14 marketing agency directories that will generate leads for you

Lead generation is a critical process for any marketing agency. If you want to help your clients find leads of their own, you had better be able to perform this service to grow your own business first. A marketing agency directory can be a valuable source of these leads. If you’re a serious marketing agency,…

by Bridget Graf  Jun 21, 2019

How to create a marketing strategy for each part of the car buyer’s journey

There’s a simple truth when it comes to dealership marketing: You will not see sustained long-term growth in car purchases if you are depending only on walk-ins, large advertising banners, or television commercials. The battle for your customers will not be won with grand gestures, but with customer micro-moments and touchpoints. A slam dunk one-size-fits-all…

by Bridget Graf  May 29, 2019

7 marketing strategies to optimize lead generation for auto dealerships

These days, advertisers and audiences alike are dealing with more marketing noise than ever before. (Reportedly, consumers see or hear an average of 4,000 ads a day.) So when it comes to automotive lead generation, your competitors are all jockeying to get in front of the same prospects you’re chasing. You need a marketing strategy…