In today’s digital world, offline marketing is often overlooked. Here are some ideas for effective offline marketing.

Collecting data and knowing what to do with it are two very different things. Learn how to make sense of your attribution data and how you can take action from there.

As an SMB leader, it’s important to engage with the local media to promote the products and services you’ve created. Find out how to get your business' story covered.

Learn about the flexibility of last <most important channel> touch attribution and discover if this model is right for your business.

Learn how call tracking helps Think Profits understand their target audience even better through call recordings, keyword-level tracking, and more.

Predictive analytics takes the data you have and uses it to make insights about the future. Discover the benefits of using predictive analysis and how to get the most out of it.

CallRail’s Custom Forms just got a whole lot smarter. With field logic, you can customize and improve your user experience when filling out forms while increasing your form's conversions.

CallRail and Google work together wonderfully, and we’re always looking for ways we can make our users’ lives easier. Check out our latest updates and improvements to our Google integrations.

We’ve been hard at work here at CallRail making big improvements to some of our most popular features. See what's improved, what's new, and more.

To get the sale, you need to respond to the buyer before your competitors do. With CallRail's Auto Responses, never leave a lead unattended again.

Last-touch attribution is an easy-to-understand, single-touch model. Discover the pros and cons of the model and whether it's the right model for your business.

Partner marketing is a collaboration in which two brands work together to promote one another’s products or services. Learn the types of opportunities and benefits that come along with it.

A drip marketing campaign is a powerful use of marketing automation technology. Learn what a drip campaign is along with best practices for a successful campaign.

Ready to set up Google Ads for your business but not sure where to start? Use this guide and get started today.

Fannit's Tony Lael shares the 5 most important metrics to understand and track for business growth.

Watch on-demand: CEO of Anvil Insights, Jenny Bristow, shares the six key steps for tracking marketing campaign success.

Watch on-demand: Webistry's Jonathan Naccache shares how to optimize all of your inbound marketing campaigns.

Megan McMullin of MeetEdgar shares her 5 step process of building out a social audience and creating engaging content that builds a thriving community.

Margaret Hamner of MailChimp breaks down the basics of building out a successful email marketing campaign.

Adam Arkfield of Paracore breaks down paid social campaigns for Facebook and how to get the most out of your marketing.

Jordan Polhemus of Anvil Insights shares the importance of SEO, local search and how to get found.

Bill Hauser of SMB Team, shows us the lay of the digital marketing land and how to create a thriving business that can weather any terrain.

Watch on-demand CallRail's Digital Marketing Boot Camp and start creating a holistic digital marketing strategy for your business with a full day’s worth of knowledge.

Paracore founder, Adam Arkfield, shares 5 Google Ads concepts PPC marketers need to understand to get the best bang for your buck.

Save time identifying business trends and opportunities with CallRail’s Form Tracking and Conversation Intelligence tools to strengthen your marketing strategies.