As part of our Women In Tech series, we interview one of CallRail's engineering managers, Janan Barge, about her exciting career in tech.

CallRail's advanced reporting features make it easier than ever to make sense of your call analytics -- here's how to get started.

en_US

Information architecture is the organization of information into a hierarchy to make it easier for users and crawlers to retrieve and understand.

Following these simple dealership marketing best practices are a guaranteed way to bring in more leads and close more sales.

By following these simple tips, you'll know exactly how many questions to include to optimize performance and lead gen for your webform design.

PPC budgeting can be a difficult task for any marketer. We've broken down how to make the best possible use of your valuable PPC dollars. (Calculator included.)

CallRail Product Manager Christina Bourne walks us through why empathy is an integral part of our product design process.

Lead generation is a critical marketing strategy for sustainable long-term business growth that generates interest and attracts potential customers.

By leveraging advanced call tracking features, Pain Free Dental Marketing delivers real value to their clients -- here's how they do it.

The effective use of call tracking is a great way to supercharge your auto dealership marketing -- here's how to get started.

A sales funnel is a consumer-based marketing model designed to replicate a potential customers journey through the stages of the buying process for any product or service.

Following these surefire tips will help you optimize forms to draw more eyeballs, bring in more leads, and earn more conversions.

Automotive video can be a powerful way to drive more leads and customers to your dealership -- here's how you can put this channel to work, right now.

PPC call tracking is a powerful tool marketers can use to get an edge on the competition. Here's how you can put call tracking to work for your paid SEM.

By asking these six questions on your lead generation forms, your business can start bringing in more form leads, and earning more conversions.

Gated content is a powerful method for lead generation. Here's everything you need to know about this technique, and whether it's right for your business.

Effective sales prospecting -- also known as outbound marketing -- can make a big difference for any business. Here's everything you need to know.

In the age of digital marketing, the car-buying journey has evolved. Here are 5 key statistics, along with actionable next steps to take that can help you boost your strategy.

Improving web engagement takes a lot of work, but with the right mindset and a data-driven approach, it's easier than you think. Here's how to get started.

By using call tracking for each landing page, you'll uncover valuable data that can help supercharge your marketing -- here's how to get started.

en_US

This year, we're celebrating the importance of Pride Month by taking inspiration from members of Team CallRail, and hearing their stories.

In-depth analysis of automotive marketing ROI is difficult, but critical for dealerships. Here's how to use ROI analysis to drive more leads and sales.

By following these three simple steps, you can ensure that your next marketing CTA will maximize your CTR, and bring in more high-quality leads.