by Madelyn Newman  Jun 23, 2017

New Form & Text Message Updates to Improve Inbound Lead Attribution

CallRail has several updates for form fill-outs and text messages. You can now access all customer interactions in a single, powerful interface.

by Madelyn Newman  Jun 21, 2017

Power Up Your Call Transcriptions with Keyword Spotting

Gain insight into customer search. Have keywords automatically pulled from the call transcriptions of any campaign with Keyword Spotting.

by Zack Bedingfield  Jun 19, 2017

How Imprecise Targeting in Google Ads can Lead to Bad Phone Calls

Have you been receiving bad phone calls? Here's three possible issues causing these calls and how to narrow down your ad to the right customer.

by Michael Saba  Jun 9, 2017

How Wonderist used CallRail and CallScore to grow a dental client’s monthly patients by 530%

CallRail provided Wonderist with something invaluable in their line of work: Full transparency about how their clients' ad budgets are being put to use.

by Amber Guidry  Jun 8, 2017

Building relationships through email marketing

Email marketing can be either your team’s biggest pain point or greatest asset. Here are 7 steps to overcome the email marketing curve.

by Kate McGaughey  Jun 7, 2017

Using a Customer-Centric Marketing Strategy to Build a Loyal Tribe

At the end of the day, maintaining integrity in marketing and seeing solid ROI can be done by focusing on customers. How do you make your brand authentic?

by Zack Bedingfield  Jun 6, 2017

What is multi-channel attribution?

Multi-channel attribution is the process of determining which marketing channels lead to a sale & giving each channel the appropriate amount of credit.

by Michael Saba  Jun 6, 2017

Effective Real Estate Marketing in the Digital Age

Whether you're a big firm or an agent flying solo, here are some surefire strategies for improving your real estate marketing game in the Digital Age.

by Michael Saba  Jun 2, 2017

How Whitehardt Brings Attribution Clarity to Attorney Marketing with CallRail

Learn how call tracking with CallRail can give your business the edge it needs. Contact our sales team to request a demo or start your free 14 day trial.

by Amber Guidry  Jun 1, 2017

Track Your Trade Show Marketing ROI

How do you know if your investment in trade show sponsorship was worth it? With CallRail, you can easily track attribute leads and track trade show ROI.

by Kate McGaughey  May 31, 2017

Women In Tech: Michelle McCurdy, Director of Customer Support

Girls Who Code says 74% of young girls express interest in STEM fields but only 26% of computing jobs are held by women. Find out what drives women in tech.

by Michael Saba  May 30, 2017

Insights for Marketing in Australia

With the right tweaks to your strategy and a firm grasp of the culture, your business can soon be making waves Down Under.

by Lance Weatherby  May 29, 2017

MarTech Conference: The Explosion of Marketing Technology

The growth of the marketing technology industry was exploded in the last few years. In a continually evolving field, it's important to always stay ahead.

by Madelyn Newman  May 26, 2017

Keep Your Call Data Secure with Two-Factor Authentication

We take your call data security seriously. With 2-step authentication, we added an extra layer of security to all CallRail accounts to keep you protected.

by Zack Bedingfield  May 25, 2017

Google Changes Enhanced CPC 30% Threshold: What Advertisers Need to Know

Google announces that starting in June they'll be removing the 30% threshold on bid changes that can be done through Enhanced CPC bidding.

by Kate McGaughey  May 24, 2017

Spotlight Interview: Mita Chatterjee | Accounting

As CallRail's Accounting Manager, Mita Chatterjee works to keep our financials in perfect order. Today Mita shares the story of her ongoing education.

by Adam Hofman  May 23, 2017

Machine Learning and Building Conversation Intelligence

Machine Learning and Artificial Intelligence is a big deal, and you should try these amazing features we built for you to stay ahead of the competition.

by Madelyn Newman  May 22, 2017

Three Easy Ways to Implement Lead Tracking Techniques with Lead Center

Implementing proper lead tracking is crucial to helping both sales and marketing teams. Here are 3 easy ways to use Lead Center to track leads.

by Carolyn Lyden  May 21, 2017

What is Interactive Voice Response (IVR)?

Interactive Voice Response (IVR) is an automated phone operating system that answers calls, asks questions, and routes the call according to the answers.

by Carolyn Lyden  May 20, 2017

What is Call Recording Software?

Call recording software is a computer program that allows businesses to audiotape telephone calls for use in training, marketing, and other analyses.

by Amber Guidry  May 19, 2017

CallRail Named Best Call Tracking Software by G2 Crowd | Spring 2017

The results are in and CallRail continues to top the G2 Crowd charts. Interested in what CallRail could do for your business? Contact us for a demo!

by Erica Hawkins  May 18, 2017

STOR-N-LOCK Self Storage Successfully Implements Call Tracking for Local Search

With CallRail, STOCK-N-LOCK is able to grow their business while knowing that their call tracking campaigns won’t negatively impact their SEO efforts.

by Carolyn Lyden  May 17, 2017

The Future of SEO: 3 Ways to Get Ahead

With SEO always evolving, it's an adapt or die market. Here are the top 3 tactics for you keep your marketing efforts ahead of the game.

by Michael Saba  May 16, 2017

What a Macron Presidency means for global tech and marketing

International marketers should keep their eye on developments coming from France. Learn about Macron's stance on tech, globalization, privacy encryption.

by Amber Guidry  May 15, 2017

[Webinar] Track, Qualify & Convert Your Leads: Using Call and SMS Data

In this webinar, join Mark Sullivan as he discusses the evolution of marketing technology and the ease of customers reaching your business by phone.