by Jules Tompkins
CallRail named to Inc.’s 2018 Best Workplaces list
CallRail's focus on innovation, curiosity, and creativity, along with its competitive benefits package helped to earn a spot on Inc.'s 2018 Best Workplaces list.
by Jules Tompkins
CallRail's focus on innovation, curiosity, and creativity, along with its competitive benefits package helped to earn a spot on Inc.'s 2018 Best Workplaces list.
by Anna Charity
With CallRail's full-width waveform for keyword spotting, it's easier to know when these keywords are mentioned and fully understand the context.
by Adam Carbonneau
No matter how clear the benefits of call tracking are to agencies, clients are often skeptical of it. Here's how one agency convinced a their client.
by Carolyn Lyden
Call tracking and salesforce are great on their own, but they're even more powerful when combined. Here's how our Salesforce integration does just that.
by Michael Saba
Our bi-weekly roundup of marketing tech news includes a look at the impact of net neutrality on marketers using technology, Google's AI foray, and more.
by Brittney Sovik
With our updated Hubspot integration, you can track and listen to recordings of prospect phone calls directly in HubSpot without leaving the contact record.
by Michael Saba
With call tracking software, Atlanta-based agency, Cardinal Digital Marketing, provides insight into the kinds of leads they're driving to clients, and for how likely those leads are to convert.
by Zack Bedingfield
Chat tools are emerging everywhere, and they may end up being a key channel for marketers to leverage in "conversational marketing." Being available and speaking more openly and honestly with prospective customers has the potential to be the next big move for conversions.
by Melissa Garner
Image optimization involves making your website images useful to both users and search engines. Here are some best practices to help boost your site's SEO ranking, and improve the overall user experience.
by Anna Charity
Your PPC tool provides a ton of data to help you hone in your campaigns. But what about adding the data you're receiving from inbound phone calls?
by Elliott Wood
Fear not, marketers. You can continue to use call tracking and remain compliant with the EU's new GDPR regulations on personal data. Here's how...
by Brittney Sovik
Having toll-free numbers in your swap pool ensures your customers will still see a relevant number, even if you don't have a number with their area code.
by Michael Saba
Welcome to the latest installment of News You Can Use, CallRail's roundup of important technology and marketing news.
by Michael Saba
GDPR, an acronym for General Data Protection Regulation, is new set of rules in the European Union governing how personal data can be stored and used. We explore how GDPR will affect your marketing or technology business.
by Brittney Sovik
Local Swap can automatically display call tracking numbers to a visitor based on their IP address, so your business will appear to be local no matter where your customer is calling from. Here's a step-by-step guide to using this feature in CallRail.
by Melissa Garner
Session Initiation Protocol (SIP) is a communication protocol used in VolP networks. SIP routing, also known as SIP trunking, allows users to make phone calls that bypass traditional telephone system. Here's how it works, and how it can benefit your business.
by Nancy Lim
CallRail earned a high-ranking spot on the Atlanta Business Chronicle's Pacesetter list for the fifth consecutive year, nodding to our continual growth in revenue.
by Katherine Hosmer
Call tracking for your local marketing campaigns transforms the way your customers communicate with your business and Local Swap™ keeps you covered.
by Melissa Garner
Watch On-Demand: Gain valuable insights both into how our users are putting our service to work, as well as the best practices that have helped them deliver superior results for them and their clients.
by Anna Charity
Put your customers at ease by serving up phone numbers that are local to their IP address with CallRail's latest iteration to Dynamic Number Insertion.
by Zack Bedingfield
Unbounce is a tremendous conversion platform for digital marketers to generate more leads. But how do you measure offline conversions?
by Carolyn Lyden
Conversation analytics involves machine learning and natural language processing (NLP) technology that evaluates the voice data from phone calls.
by Madelyn Newman
If you're in healthcare marketing, it's critical that you consider HIPAA when choosing tech tools and platforms, especially if you're going to be tracking leads in any way. Here's a HIPAA compliance checklist for marketers using call tracking.
by Melissa Garner
Learn the differences between B2B marketing and B2C marketing so you can tailor your approach to each audience's needs for more effective marketing.
by Michael Saba
News You Can Use is a brand new bi-weekly feature on the CallRail blog that summarizes the latest tech and marketing news, and what it means for your business. This week, we cover more Facebook news, the White House's criticism of Amazon, and other regulatory measures facing tech giants.