by Michael Saba Jun 18, 2018
Slamdot and Call Tracking: Local agency marketing, done right
Big or small, agency call tracking can bring huge value to your business. Slamdot uses CallRail to build their brand and make life better for clients.
by Melissa Garner Jun 14, 2018
What is Round Robin?
Round Robin is a call tracking software feature that distributes incoming calls within a set group of numbers, helping sales managers and call centers.
by Carolyn Lyden Jun 13, 2018
What is call monitoring?
CallRail’s Lead Center offers call monitoring and other real-time insights to benefit sales, marketing, support, and success teams.
by Anna Charity Jun 13, 2018
Improve bidding strategy with new Call Highlights report
Pull Call Highlights reports out of CallRail to help you target better and market smarter and get a leg up on your competition.
by Melissa Garner Jun 12, 2018
Improve local targeting efforts and drive more revenue
Watch On-Demand: Join SEM Manager, Zack Bedingfield, to learn how to localize your campaigns to target specific audiences.
by Karissa Austin Jun 7, 2018
Is content really king? Re-thinking a popular adage
Is content really still is king? We look at two alternative takes, and share some insights on how to make your content marketing smarter and more effective.
by Brittney Sovik Jun 6, 2018
How to manage call tracking in real-time and close more deals over the phone
Lead Center allows you to view valuable caller information before you answer the phone and can make a huge difference in your management of calls and close rates.
by Carolyn Lyden Jun 5, 2018
Call Tracking and SEO: How to Use Call Tracking Software for Keyword Research
It’s easy to think that call tracking software is only good for the sales department, but it's so much more. Learn how analytics integration benefits SEO.
by Amber Guidry May 31, 2018
We Are CallRail: Why we decided to start a Culture Ambassadors Board
An interview with CallRail Culture Manager Mia Vasser: why and how CallRail decided to formalize employee voice through a Culture Ambassadors Board.
by Michael Saba May 30, 2018
News You Can Use: China trade war fears subside, double trouble for Tesla
Once or twice a month, we review the latest marketing and technology news. Staying informed doesn't just make you a good citizen -- it's good for business.
by Michael Saba May 29, 2018
With call tracking, ParaCore achieves agency success and stellar client retention
With call tracking, marketing agency ParaCore has been able to consistently prove ROI to their clients with accurate PPC reporting and reliable data.
by Brittney Sovik May 24, 2018
The CallRail-HubSpot Integration: Workflows for better lead nurturing
We’re excited to share that call activities can now be linked to HubSpot workflows, allowing you to instantly follow-up with leads that call your business!
by Carolyn Lyden May 24, 2018
What is a first time caller?
A first time caller is someone who has never called your business before. Tailoring these conversations is vital for caller experience and repeat customers.
by Jules Tompkins May 23, 2018
CallRail named to Inc.’s 2018 Best Workplaces list
CallRail's focus on innovation, curiosity, and creativity, along with its competitive benefits package helped to earn a spot on Inc.'s 2018 Best Workplaces list.
by Anna Charity May 22, 2018
Introducing keyword indicators to maximize marketing campaigns inside CallRail
With CallRail's full-width waveform for keyword spotting, it's easier to know when these keywords are mentioned and fully understand the context.
by Adam Carbonneau May 21, 2018
Convince your clients that call tracking is worth it: Tips for data-driven marketing agencies from a data-driven marketing agency
No matter how clear the benefits of call tracking are to agencies, clients are often skeptical of it. Here's how one agency convinced a their client.
by Carolyn Lyden May 21, 2018
Using call tracking with Salesforce: All your lead data in one place
Call tracking and salesforce are great on their own, but they're even more powerful when combined. Here's how our Salesforce integration does just that.
by Michael Saba May 16, 2018
News You Can Use: End date set for Net Neutrality, Google pushes AI, Walmart expands in India
Our bi-weekly roundup of marketing tech news includes a look at the impact of net neutrality on marketers using technology, Google's AI foray, and more.
by Brittney Sovik May 16, 2018
Streamline your inbound marketing with CallRail’s HubSpot integration
With our updated Hubspot integration, you can track and listen to recordings of prospect phone calls directly in HubSpot without leaving the contact record.
by Michael Saba May 15, 2018
With call tracking, Cardinal builds client relationships that last
With call tracking software, Atlanta-based agency, Cardinal Digital Marketing, provides insight into the kinds of leads they're driving to clients, and for how likely those leads are to convert.
by Zack Bedingfield May 14, 2018
Conversational marketing: How speaking more with prospective customers drives revenue
Chat tools are emerging everywhere, and they may end up being a key channel for marketers to leverage in "conversational marketing." Being available and speaking more openly and honestly with prospective customers has the potential to be the next big move for conversions.
by Kate McGaughey May 11, 2018
Looking back at year one of the CallRail community
Last April, we launched the first version of the CallRail Community. Community Marketing Manager Kate McGaughey shares the story of how we built community from the ground up, and what we learned along the way.
by Melissa Garner May 11, 2018
What is image optimization?
Image optimization involves making your website images useful to both users and search engines. Here are some best practices to help boost your site's SEO ranking, and improve the overall user experience.
by Anna Charity May 9, 2018
These two CallRail features help PPC pros to eliminate guesswork
Your PPC tool provides a ton of data to help you hone in your campaigns. But what about adding the data you're receiving from inbound phone calls?
by Elliott Wood May 8, 2018
Call tracking and GDPR: Here’s what marketers need to know
Fear not, marketers. You can continue to use call tracking and remain compliant with the EU's new GDPR regulations on personal data. Here's how...