by Andrew Astleford  Jan 24, 2019

Add clarity to your call tracking with voicemail reporting

We're excited to announce our new voicemail reporting features in CallRail, which will help marketers improve the accuracy of their call tracking data.

by Karissa Austin  Jan 23, 2019

Choosing the best marketing channels for your agency, in 4 easy steps

With our simple 4-step guide, it's never been easier to pick the best marketing channels for your agency and get the most from your marketing budget.

by Michael Saba  Jan 21, 2019

News You Can Use: 2019 kicks off with FAANG woes, shutdowns, and streaming wars

We're starting the year off right with our 2019 marketing news roundup, where we review the top headlines and explore what it could mean for your business.

by Michael Saba  Jan 17, 2019

How to calculate ROI for campaigns, agency work, and everything in between

We review the top methods for caculating campaign ROI, so you can prove the value of your marketing and the effectiveness of your work.

by Karissa Austin  Jan 15, 2019

How to make your agency indispensable with data-driven marketing

Data-driven marketing helps your agency show value to clients and prove yourself as a trusted, long-term partner. Here's how analytics can prove your value.

by Mark Sullivan  Jan 10, 2019

What is multi-touch attribution?

Multi-touch attribution refers to the process of tracking and assigning fractional credit to multiple touchpoints along the path to a conversion.

by Karissa Austin  Jan 10, 2019

7 agency best practices to boost your marketing and earn more clients

Agency marketing can be tricky -- let's review some tips and tricks from the best agency marketers to help you establish your own best practices.

by Amber Guidry  Jan 8, 2019

How to develop a visual strategy for social media

Developing and executing a visual strategy is one of the most important parts of marketing your brand -- here are some easy tips for getting started.

by Karissa Austin  Jan 2, 2019

Understanding the pros and cons of multichannel marketing

Multichannel marketing can be tricky -- is it right for your business? Find out more in our expert primer on the pros and cons of multichannel marketing.

by Karissa Austin  Dec 18, 2018

How to build an agency marketing tech stack (and what mistakes to avoid)

Building the best marketing tech stack for your agency is a lot of work, but our helpful guide will explain everything you need to know.

by Michael Saba  Dec 13, 2018

How call tracking helps your agency coach clients and boost revenue

Business coaching is a great way for your agency to reduce client churn and earn more revenue, and you can do it with the marketing data you already have.

by Karissa Austin  Dec 11, 2018

AI is making calls more important than ever for SMBs: Here’s how to not get left behind

Advancements in AI have made SMB call tracking more important than ever before. Here's how AI and machine learning have made calls critical to SMBs.

by Jules Tompkins  Dec 10, 2018

How to help your clients focus on the marketing metrics that really matter

With our crash-course on agency reporting, you can help your agency's clients focus on the marketing metrics that matter most to their bottom line.

by Zack Bedingfield  Dec 7, 2018

Client reporting 101

Watch On-Demand: Join Zack Bedingfield & Jason Tatum, to review reporting tools and tactics to prove the value of marketing efforts with quantified data.

by Karissa Austin  Dec 7, 2018

The do’s and don’ts of small business marketing

Marketing is never one size fits all, but these do’s and don’ts will help you keep your small business moving in the right direction.

by Brittney Sovik  Dec 5, 2018

CallRail’s multi-touch CPL report now includes multiple channels, interaction types

With these exciting upgrades to our popular CPL reporting tool, your business can figure out which parts of your marketing are working, and which aren't.

by Michael Saba  Nov 28, 2018

Are calls the top conversion point for your SMB? They are for these 6 marketers

Calls are a critical channel, but don't just take our word for it: Our top SMB case study testimonials let our users explain in their own words.

by Michael Saba  Nov 13, 2018

News You Can Use: Amazon’s split decision, new EU tech tax, FCC takes aim at ‘robocalls’

Here on the CallRail blog, we review the latest tech and marketing news, and provide analysis about what it all will mean for your business.

by Robert Martin  Nov 10, 2018

How automated Keyword Spotting can help your business save time and earn more leads

CallRail's automated Keyword Spotting feature can save your business time and bring in more leads. Let's explore how to get the most from Keyword Spotting!

by Madelyn Newman  Nov 9, 2018

The CallRail-Wix integration: Easy attribution for all your sites

With CallRail's new Wix integration, you can put dynamic call tracking to work on your Wix landing page -- no coding necessary.

by Michael Saba  Oct 27, 2018

Automotive marketing best practices for boosting sales and revenue

By following these industry best practices for automotive marketing, your dealership will boost sales, increase revenue, and drive new leads.

by Michael Saba  Oct 25, 2018

5 agency success stories that prove the ROI benefits of call tracking

We review the best CallRail success stories from our case studies archive, and learn how the top performers delivered serious agency ROI for clients.

by Michael Saba  Oct 16, 2018

News You Can Use: Facebook and Google data breaches, Apple plans original programming

It's News You Can Use! We review the latest marketing and technology news, and explain what it all might mean for your business.

by Anna Charity  Oct 12, 2018

Greatly reduce time spent on call analysis with CallScribe Search

With our new CallScribe Search feature, you can use our advanced automation features to greatly reduce the amount of time you'll spend analyzing calls.

by Michael Saba  Oct 12, 2018

How advanced features like call recording prove agency ROI

With advaned call tracking features like call recording, your agency has everything it needs to show clients just how much ROI you're delivering.