Use this beginner’s guide to pay-per-click advertising to better understand all of the elements and strategies that go into creating a successful PPC campaign.

Learn about CallRail's Agency Partner Program, where agency users can enjoy exclusive benefits, including revenue-sharing.

Having a local content marketing strategy for your business is critical. Here are five local content ideas that work for almost any business.

While we focus on digital communication, consumers still find value in face-to-face interactions. Here are some tips for your small business to combine digital marketing efforts with in-person events.

CallJoy is coming to an end, but call tracking doesn't stop there. CallRail is offering an extended trial for CallJoy customers. Sign up today to see the difference.

Ryan Garrow from Logical Position will share tips to help you pivot and prosper. Watch to discover why setting the right goals today can have a direct impact on long-term revenue.

Jeremy Vale from Logical Position explains why email marketing is especially valuable today and ways you can adapt during these uncertain times to more effectively reach your audiences.

Jon MacDonald, Founder of The Good, shows you the four types of data every online brand should be using, and how heatmaps will help you understand your website’s usability.

Tim Benson, Omni-Channel Growth Strategist at Logical Position, shares how to use call data to fine-tune spending, sharpen bid strategies, clear the way for the right traffic, and more.

Josh White, SEM Attribution Manager at Logical Position, helps you figure out what to track, how to track it, and how to integrate your platform with Google Ads.

Director of Paid Social at Logical Position, Emma Huschka, explains how to adapt your paid social strategy in today’s uncertain economy.

We partnered with the digital marketing experts, Logical Position, to help educate businesses, like yours, on how to quickly adapt their marketing strategies during these difficult times.

Bidding on your own branded terms can be an effective PPC tactic if done correctly. Here are three strategies for successful brand bidding.

Networking also empowers you to help other businesses in your local market or industry. Here are a few simple ways to start networking with other small businesses.

When done well, social listening can deepen relationships with your customers, bolster sales, and improve your brand’s image. Learn how, here.

How do you know which PPC ad network is right for your business? Learn what to look for while evaluating the best ad network for your PPC campaigns.

You can use different attribution models (and even build custom models) in Google Analytics. Here’s a step-by-step walk-through.

Learn how to plan out your content strategy for social media while staying relevant, sales driven, and most importantly authentic.

Use this beginner’s guide to craft and execute a content marketing strategy that will help your small business grow.

Learn the importance of having a separate business number for your home service and how you can get the most out of your phone line to grow your business.

Email marketing is an effective, budget-friendly tool that all small businesses should be utilizing.

Crafting an effective marketing strategy isn’t always straightforward for small businesses. Here are 5 affordable marketing tactics to build your business presence.

With so few characters to entice users to click your ads, it's critical to make your ad copy pack a punch. Learn how to get the most out of your ads with our copywriting tips.

Learn how you can achieve next-level attribution reporting by integrating HubSpot and CallRail.

Logical Position's Ryan Garrow walks SMBs and agencies through Google’s announcement to provide ad credits and shares his perspective on potential ad spend strategies.