How Real-Time Analytics are Reshaping Marketing

Posted by
on April 28, 2017

For data-driven marketers, real-time analytics are increasingly critical to creating value for businesses and clients. This isn’t just another Big Tech buzzword — the effective real-time analysis of customer and marketing data can provide a serious boost to your revenue. Business owners and managers who analyze their data in real-time will make better, smarter decisions backed by the most…

Continue Reading

CallRail Ranked 26th Fastest-Growing Private Company by the Atlanta Business Chronicle

Posted by
on April 28, 2017

The new year is moving faster than we could’ve imagined, but CallRail is helping set the pace! CallRail was announced as one of Atlanta Business Chronicle’s fastest-growing private companies in Metro Atlanta for the fourth consecutive year. We’re honored to share that CallRail was named the 26th fastest growing company during the 22nd annual Pacesetter…

Continue Reading

What is NAP Consistency?

Posted by
on April 27, 2017
Local business storefront of a bistro

What is NAP Consistency? NAP Consistency refers to the accuracy of a location-based business’s Name, Address, and Phone number across all digital platforms, directories, citations, and websites. It is widely considered a local search ranking factor in local SEO. What are local citations? The online properties that list a business’s NAP are called local citations.…

Continue Reading

Women In Tech: Ni Ha, UX Designer

Posted by
on April 27, 2017

According to Girls Who Code, 74% of young girls express interest in STEM fields but only 26% of computing jobs are held by women. In our Women in Tech series, we dig into what drives some of our most driven employees to lead successful tech careers. “Am I in the right room?” she asks uncertainly.…

Continue Reading

Local SEO DNI Impact Study

Posted by
on April 27, 2017
Local SEO DNI Study

CallRail is looking for a company with multiple business locations interested in implementing keyword-level tracking with Dynamic Number Insertion (DNI) for each business location to participate in a professional study of DNI impact on Local SEO. We have partnered with renowned local search experts at Local SEO Guide, Andrew Shotland and Dan Leibson, to conduct…

Continue Reading

OEO Saves More Than $100,000 on Ad Spend by Switching to CallRail

Posted by
on April 26, 2017

OEO offers LED lighting solutions for industrial warehouses, parking lots, universities, sporting arenas, and other commercial applications. They serve thousands of customers from their headquarters in Chicago, Illinois. They use CallRail first and foremost to track lead sources while measuring ROI.  Problem OEO had been using CallRail call tracking for more than a year, but…

Continue Reading

Spotlight Interview: Terrence Ford | Support Team

Posted by
on April 24, 2017

Our support team knows our product inside and out, and is the first line of defense when it comes to handling issues for our customers. Today, we’re talking with Terrence, a Customer Support Specialist, about how he moved on a whim from Chicago to Atlanta, and ended up as part of Team CallRail. How long…

Continue Reading

Home Service Providers: Marketing Best Practices for Web and Beyond

Posted by
on April 21, 2017

The U.S. home services industry spans hundreds of professions including locksmiths, HVAC professionals, plumbers, electricians, building and construction professionals, and repairers. These contractors and specialists brought in an estimated $400 billion to $800 billion in revenue in 2016. As tech giants like Google and Amazon emerge as key players in this industry, it’s more important…

Continue Reading

altLINE Banking Increases Conversions by 108% with CallRail

Posted by
on April 20, 2017

The Southern Bank Company has been operating community branches in northern Alabama for more than 80 years. They serve hundreds of businesses with a combination of traditional banking services as well as their speciality commercial lending division, altLINE. Problem In the highly competitive field of specialty finance, being able to track potential customers as leads…

Continue Reading

What is Click-to-Call?

Posted by
on April 19, 2017
woman on smart phone clicking a click to call ad

What is Click-to-Call? Click-to-call refers to a type of AdWords ad that, when clicked, directly calls the business as opposed to linking to their website. These ads can only show on mobile devices. There are both click-to-call ad extensions and click-to-call, call-only ads. How does Click-to-Call work? There are two instances in which an AdWords…

Continue Reading
(888) 907-4718 Sign Up Free
Support Sign In