by Jay Hansborough  Sep 30, 2020

Why and How to Use Google Ads Affinity Audiences for Top-of-Funnel Marketing

Learn how to set up Google Affinity Audiences as well as custom target audiences.

by Nick Jackson  Sep 29, 2020

Understanding enterprise call tracking

Read more for answers to questions like: What is enterprise call tracking? What should I look for in an enterprise call tracking solution? What benefits can I expect?

by Jordan Nishkian  Sep 28, 2020

How one digital marketing agency identified and diverted 43% in wasted ad spend

Learn how digital marketing agency, WebServ, used call tracking to identify wasted ad spend to reallocate to profitable campaigns for their client.

by Jay Hansborough  Sep 25, 2020

Marketing attribution tracking strategies and models

In this guide you will find out what attribution marketing tracking strategy options you have and how they will affect your digital marketing.

by Rob Wade  Sep 21, 2020

What is lead management?

Learn why lead management is critical for your business and the steps involved in the process.

by Rob Wade  Sep 16, 2020

Marketer's guide to call tracking software

Marketers have specific needs for call tracking software including, lead attribution reporting, customer research, and more. Learn more in our marketer’s guide.

by Meredith Stack  Sep 14, 2020

Legal Q&A: How to outsmart competitive marketers with call tracking

Learn from marketing experts in the legal field how they use call tracking to stay competitive and gain more clients.

by Kendall Krantz  Sep 11, 2020

How Alaniz Marketing uses CallRail to help clients help themselves

Learn how Alaniz Marketing uses CallRail and HubSpot to get their clients more involved and improve their marketing attribution.

by Kendall Krantz  Sep 10, 2020

How JC Law used Hubspot and CallRail to lower ad spend by 20% while retaining 61% more clients

Learn how JC Law was able to improve their marketing attribution and cut ad spend by 20% with CallRail and HubSpot.

by Charlie Braithwaite  Sep 8, 2020

How to use Google Ads Keyword Planner

Learn all about Google Ads Keyword Planner. From the benefits to the different keyword match types to how to set up your campaign, we've got you covered.

by Trendi Marketing  Sep 4, 2020

How call tracking helped one law firm amplify legal advertising performance — and improve client service

Learn how Trendi Marketing optimized campaign efficiency and client services with call tracking.

by Meredith Stack  Aug 31, 2020

Healthcare Q&A: How to improve patient care with call tracking

Learn from healthcare marketing experts how call tracking helped improve their marketing spend and the client's customer experience in this Q&A style webinar.

by Rob Wade  Aug 27, 2020

Why it's important to set marketing investment benchmarks

Setting benchmarks for your marketing investments is crucial for understanding ROI, and evaluating your marketing strategy as a whole.

by Rob Wade  Aug 26, 2020

Cross-Promotion Ideas For Small Businesses

Learn about the benefits of cross-promotion for small businesses and how to get started.

by Charlie Braithwaite  Aug 24, 2020

First touch or last touch: Which attribution model Is right for your business?

Explore the pros and cons of first touch and last touch attribution models and find out which single touch model is best for your business.

by Charlie Braithwaite  Aug 19, 2020

Guide to first touch attribution

First touch attribution gives 100% credit of a sale to the first interaction. Learn the pros and cons of this model and whether if it's right for your business.

by Jay Hansborough  Aug 18, 2020

Take control of your leads with Lead Center

Lead management just got a whole lot easier. CallRail's Lead Center helps small businesses consolidate and organize interactions with customers and prospects all in one place.

by Jay Hansborough  Aug 18, 2020

Know the context behind every conversation

Get visibility into each customer's journey - from how they first found your business to every online and offline interaction with your company.

by Jay Hansborough  Aug 18, 2020

Connect with customers in the ways they want

Capture all your interactions with customers into a single inbox — making it easy to keep up with every lead, no matter which form it takes on.

by Jay Hansborough  Aug 18, 2020

Manage leads in real time, while you're talking

Capture leads the easy way. Ditch the spreadsheets and automatically track the details of your communications with CallRail's Lead Center.

by Jay Hansborough  Aug 18, 2020

Mission Control for small business leads

Lead Center gives you seamless, efficient communications management, designed specifically for small businesses.

by Jay Hansborough  Aug 18, 2020

Take, make, and transfer calls — without a phone

Take your calls anywhere you go with CallRail's Lead Center. Handle your business communications from your desktop PC, laptop, or mobile device — with a single, easy-to-use interface.

by Jay Hansborough  Aug 18, 2020

Get one inbox for all your interactions

Manage calls and texts from the same place and never miss another lead again with CallRail's Lead Center.

by Kendall Krantz  Aug 14, 2020

Understanding customer journeys in a digital world

With the right approach to your dealership marketing strategy, you can ensure that your leads will complete the customer journey and convert, every time.

by Rob Wade  Aug 13, 2020

We made the Inc. 5000 list (for the fifth year in a row)!

For the fifth year in row, CallRail's made it onto the Inc. 5000 list for fastest growing companies and we're feeling the excitement.