Marketing Agency

Why customer empathy is critical to our processes and products

CallRail Product Manager Christina Bourne walks us through why empathy is an integral part of our product design process.

With Microsoft, Google Ads, and call tracking, ‘PPC sharpshooters’ SalesX deliver superior results

With a combo of Microsoft, Google Ads, and call tracking, SalesX brings PPC marketing expertise to deliver superior results for their clients.

Grow your agency with CallRail’s Agency Partner Program

Learn about CallRail's Agency Partner Program, where agency users can enjoy exclusive benefits, including revenue-sharing.

The best call tracking features for agencies (and how they work)

We break down the top Callrail agency features, and exlore how they can help your business get the most out of your marketing budget.

4 agency client call tracking objections (and how to overcome them)

Marketing agencies know full well the benefits of call tracking for clients. But sometimes, it can be difficult to convince them -- here's how.

Choosing the best marketing channels for your agency, in 4 easy steps

With our simple 4-step guide, it's never been easier to pick the best marketing channels for your agency and get the most from your marketing budget.

How to calculate ROI for campaigns, agency work, and everything in between

We review the top methods for caculating campaign ROI, so you can prove the value of your marketing and the effectiveness of your work.

7 agency best practices to boost your marketing and earn more clients

Agency marketing can be tricky -- let's review some tips and tricks from the best agency marketers to help you establish your own best practices.

How to build an agency marketing tech stack (and what mistakes to avoid)

Building the best marketing tech stack for your agency is a lot of work, but our helpful guide will explain everything you need to know.

How call tracking helps your agency coach clients and boost revenue

Business coaching is a great way for your agency to reduce client churn and earn more revenue, and you can do it with the marketing data you already have.

How to help your clients focus on the marketing metrics that really matter

With our crash-course on agency reporting, you can help your agency's clients focus on the marketing metrics that matter most to their bottom line.

Client reporting 101

Watch On-Demand: Join Zack Bedingfield & Jason Tatum, to review reporting tools and tactics to prove the value of marketing efforts with quantified data.

How Automation Rules can help your business save time and earn more leads

CallRail's Automation Rules feature can save your business time and bring in more leads. Let's explore how to get the most from Automation Rules!

How advanced features like call recording prove agency ROI

With advaned call tracking features like call recording, your agency has everything it needs to show clients just how much ROI you're delivering.

8 common client problems facing agencies, and how to fix them

In this guest post by Joe Kindness of AgencyAnalytics, we review the most common reasons why client churn happens for agenices, and how to prevent them.

Why clients break up with their agencies

Client retention is one of the trickiest problems an agency can face. Here's why agency-client breakups happen, and what you can do about it.

CAC and CPL 101: Why these metrics matter to agency clients

CAC and CPL are two critical metrics in agency marketing. We break down the difference, and show you how to put these analytics to work for your clients.

How to choose a digital marketing agency

Choosing a good digital marketing agency is crucial to the long-term health of your business. Here's how to measure your options and make the best choice.

Data and analytics: The cure for agency client churn

Client churn can be one of the toughest problems facing any marketing agency. Here's how data and analytics can keep clients happy and zero out churn.

4 key web design tools your agency probably isn’t using, but should be

We review the top web design tools your agency should be using right now, and explain the benefits they can bring to your business.

How FreeGren Digital uses call tracking to reduce churn and improve client results

With the power of agency call tracking, digital marketing agency FreeGren has greatly reduced client churn. Here's the story of how they did it.

Using attribution data for agencies: Retain clients, earn new ones, and make more money

For agencies, marketing attribution is more important than ever. Here's how your attribution data can help increase profits and reduce client churn.

10 data presentation tips to prove value to your clients

Data presentation is how you prove your hard work and show value to clients. Let's review some best practices for crafting a killer data presentation.

Dissecting a marketing touchpoint: What you need to track to be successful

User paths are the tip of the iceberg when it comes to marketing touchpoint analysis. Learn about 3 features you need to track to be successful.

5 CallRail integrations that marketing agencies are using to prove ROI, retain clients, and hone marketing

CallRail integrates with a huge variety of tools and platforms that marketing agencies use every day, bringing call data into the picture in a native way.

Slamdot and Call Tracking: Local agency marketing, done right

Big or small, agency call tracking can bring huge value to your business. Slamdot uses CallRail to build their brand and make life better for clients.

With call tracking, ParaCore achieves agency success and stellar client retention

With call tracking, marketing agency ParaCore has been able to consistently prove ROI to their clients with accurate PPC reporting and reliable data.