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Call Tracking for Agencies

Real evidence.

You're moving the needle. CallRail helps you show clients the bigger picture, proving the value of your work.

Call Tracking and Analytics

Prove and improve.

Leading marketers are implementing call tracking to close the attribution gap and better prove ROI to their clients. With CallRail, you can measure and prove how many calls your marketing efforts are generating for your clients.

Better yet, we’ve made it super easy to analyze, listen to, and even score those calls. This level of tangibility magnifies your impact and helps you to track more leads and conversions.

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Blog Post

10 data presentation tips to prove value to your clients

You know the expression, “If a tree falls in the woods and no one is there to hear it, does it make a sound?”
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Blog Post

How to turn vanity metrics into actionable metrics

Imagine you’re a fine art collector having framed work hung up on a wall in your home. You admire how beautiful your new abstract painting looks with your modern furniture — until the nails bend ever so slightly too much, and the entire frame comes crashing to the floor. Your art is damaged, there’s glass everywhere, and you’ll spend the next few weeks kicking yourself for the mishap and pulling shards out of your feet.
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Blog Post

Convince your clients that call tracking is worth it.

Radio spots, television commercials, websites, landing pages, print copy, PPC campaigns… You have all the options for advertising that your clients could want or dream of, yet, how can your clients know that their advertising spots are getting results?
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E-Book

Guide: How Call Tracking Can Grow Your Agency

The practice of using tracking numbers to measure the effectiveness of different marketing campaigns isn’t new, and many agencies that have mastered it have seen amazing results for their campaigns, their clients, and their own businesses.
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Webinar

Customer Spotlight: Paracore

By speaking directly with some of CallRail’s most active users, we glean valuable insights both into how our users are putting our service to work, as well as the best practices that have helped them deliver superior results for them and their clients.
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Blog Post

Using attribution data for agencies

We’ve all heard the buzzwords “data-driven marketing” in just about every industry article and every presentation at a marketing event.
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Custom Call Tracking Reports

Seamlessly prove ROI.

Prove that you’re helping your clients hit their goals. Away with difficult-to-understand, bare spreadsheet data. Your clients deserve better, so we’ve worked hard to create beautiful, customizable reporting, which is designed to help them visualize the impact of the work you’re doing for them.

Show your clients which campaigns and channels are driving the most calls as well as important keywords spotted in those calls. Then, go even deeper into CallRail reports to help them know which of their agents is taking the most calls and how many calls are missed by day, time, and agent.

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Case Study

How CallRail and Digible helped a client cut CPL by 33%

Real estate marketing for rental properties can be similar to working with a franchise.
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Blog Post

3 objections agencies face when selling call tracking to clients

Marketing agencies that understand the benefits of using call tracking often find themselves working to convince their clients why and how call tracking can be a game changer. For some agencies, persuading clients can be a challenge. It can be frustrating when your clients are reluctant to set up call tracking.
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Blog Post

No more CPL headaches: Seamlessly calculate cost per lead with our new tool

In 2018, businesses are accustomed to validating decisions with data –– especially budgetary decisions. This makes reporting for cost per lead (CPL) and return on ad spend (ROAS) critical for today’s marketers. Mining and surfacing this data is the name of the game.
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E-Book

Guide: How Call Tracking Can Grow Your Agency

The practice of using tracking numbers to measure the effectiveness of different marketing campaigns isn’t new, and many agencies that have mastered it have seen amazing results for their campaigns, their clients, and their own businesses.
Continue Reading →
Call Tracking for Multiple Clients

Easily monitor
client accounts.

CallRail’s Account Center allows you to easily switch between the accounts you have administrative privileges for so you can manage everything from billing to number creation to notifications settings without having to sign in and out of client accounts.

In Account Center, you can also keep billing and credit card information separate for each of your accounts. There, you can view invoice history for each client, set up new accounts, manage user privileges, and more.

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Call Tracking Integrations

Integrate with popular platforms and CRMs.

CallRail isn’t just another tool that you have to learn how to use, get a certification for, and figure out how to explain to a client. It’s the missing link in your analytics, integrating seamlessly with your existing software stack to capture more leads and better optimize client campaigns through deeper insights.

And with CallRail’s open API, you can plug call tracking data into your proprietary software solutions, showing clients the bigger picture behind the campaigns you’re running for them.

See all CallRail integrations →
E-Book

Guide: How Call Tracking Can Grow Your Agency

The practice of using tracking numbers to measure the effectiveness of different marketing campaigns isn’t new, and many agencies that have mastered it have seen amazing results.
Continue Reading →
Blog Post

How CallRail can improve your Google Ads lead tracking

Google Google Ads is the most popular pay-per-click ad platform for marketing. When someone uses Google to search for an answer to a question or a new service, Google Ads delivers relevant paid advertising like this:
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Blog Post

Streamline your inbound marketing with CallRail’s HubSpot integration

CallRail recently updated our integration using HubSpot’s new engagement API. That means calls and text messages to your tracking numbers will automatically populate in your HubSpot lead timelines for a unified view of each contact and easier lead management.
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